Patangnama - a blogging journal

Psychology of Craving Snacks

Psychology of Craving Snacks

Not just because we’re hungry. But because it’s 4 PM and the breeze feels familiar. Because the crunch reminds us of something — a chipped steel dabba, a grandmother’s voice,...

Psychology of Craving Snacks

Not just because we’re hungry. But because it’s 4 PM and the breeze feels familiar. Because the crunch reminds us of something — a chipped steel dabba, a grandmother’s voice,...

Patang’s Journey to You

Patang’s Journey to You

At Patang, we don’t invent namkeens — we rediscover them. Each batch begins on a farm, not a factory floor. Ingredients are grown with care, not chemicals. Spices are ground...

Patang’s Journey to You

At Patang, we don’t invent namkeens — we rediscover them. Each batch begins on a farm, not a factory floor. Ingredients are grown with care, not chemicals. Spices are ground...

🌶️🥜 Bhakadwadi in Pune. Pepper Cashews in Thoothukudi. 🗺️ Why Taste Has a Home.

🌶️🥜 Bhakadwadi in Pune. Pepper Cashews in Thoot...

From the spice of Thoothukudi to the crunch of Pune, every Patang snack is a postcard from home — made where it belongs, with stories in every bite.Because in India,...

🌶️🥜 Bhakadwadi in Pune. Pepper Cashews in Thoot...

From the spice of Thoothukudi to the crunch of Pune, every Patang snack is a postcard from home — made where it belongs, with stories in every bite.Because in India,...

🤹 How We Hire: Finding Weird, Wonderful, Wild Flyers

🤹 How We Hire: Finding Weird, Wonderful, Wild F...

We don’t just look for resumes — we look for spark. Here's how we hire the people behind Patang, and why working here feels a little like flying a kite.

🤹 How We Hire: Finding Weird, Wonderful, Wild F...

We don’t just look for resumes — we look for spark. Here's how we hire the people behind Patang, and why working here feels a little like flying a kite.

📍 Shortcut-Free Namkeen: Why We Went to the Source, Not the Factory

📍 Shortcut-Free Namkeen: Why We Went to the Sou...

Our snacks are made where they belong — in the very places they were born. We’re not just preserving taste, we’re protecting legacy.

📍 Shortcut-Free Namkeen: Why We Went to the Sou...

Our snacks are made where they belong — in the very places they were born. We’re not just preserving taste, we’re protecting legacy.

🏭 Why We Will Never Mass-Produce Our Snacks (Even If It Slows Us Down)

🏭 Why We Will Never Mass-Produce Our Snacks (Ev...

Scaling up doesn’t have to mean selling out. Here's why every Patang product is still made in small, authentic batches — and always will be.

🏭 Why We Will Never Mass-Produce Our Snacks (Ev...

Scaling up doesn’t have to mean selling out. Here's why every Patang product is still made in small, authentic batches — and always will be.